At Bloozy we have a developed a range of products that utilise the
functionality of Proximity technology to deliver targeted content to
Proximity enabled devices.
Bloozy Advantages
Deliver content to mobiles and PDA’s quickly and with no transmission cost
to either you or your target audience.
Fixed cost regardless of whether Bloozy sends to 10 or 10,000 customers
View statistics regarding devices that have accepted the Bloozy
transmission.
24x7x365 information delivery with very little operator intervention
required.
Delivery of a wide range of information type e.g.
• Text [as .txt files]
• Still images [as GIF or JPG files]
• Animated images [as Animted GIF files]
• Audio [as WAV, RMF, MP3, MP4 or Ringtone files]
• Video [as RM, 3GP or MP4 files]
• vCard [Business Card files]
• vCal [Calendar Event files]
Application Areas
Bloozy technology is suitable for deployment in the following areas:
• Bars and Clubs
• Entertainment Venues
• Train & Bus Stations
• Airport Lounges
• Conferences and Trade Shows
• Field Marketing
• Poster Sites
• Kiosks
Due to the compact nature of the Bloozy unit means it can be quickly
deployed and even installed in temporary situations.
Clubber
The Clubber unit is perfect for the hospitality industry for delivering
information and offers to the clientele within your venue.
Operation is simplicity itself, the operator can select to send a
particular file or enter the details of the message or calendar event from
the easy to use interface and after clicking Start, the Bloozy system will
immediately start locating Proximity enabled devices and start attempting
to deliver the selected file.
During an attempt to send the file / information, the user will be alerted
that the Bloozy box is attempting to send data to them and upon acceptance
the information will then be sent to target phone / PDA.
The information file, once transferred to the target phone can then be
viewed and saved on the phone and in turn can be sent to other friends
phones using the either Proximity or via SMS/MMS. When offering interesting
and / or attractive offers we have found that this ability to send these
files between devices can mean the exposure of the information can grow
exponentially.
Clubber+
Clubber+ works in the same manner as the original Clubber unit but a
second slave Bloozy unit can receive files FROM your clientele that may be
record requests, birthday announcements, “shouts” for other people in the
venue or image and video files from the senders mobile phone.
After review of the content by the operator the text or image file is then
sent to the Slave unit which provides a SVGA video output for use on
external slave monitors or projectors within the venue.
Flyer
The Flyer unit is a portable Bloozy system that can be worn like a
haversack and will constantly transmit your advertising flyers to passers
by with Proximity enabled devices. The unit can be used in conjunction
with existing PR staff handing out paper flyers or used covertly by
under-cover PR staff in situations that handing out paper flyers would
either not be suitable or permitted.
Ad-Point
The Ad-Point is a Bloozy unit that will deliver information messages to
clientele either inside your premises or passing by close to your
premises. The unit quickly identifies a Proximity enabled device as it
comes into range and immediately attempts to deliver the selected
information message to the device.
The Ad-Point can be used for delivery of a message that is entirely
directed to your own business or can be used to deliver a single
information message containing information on multiple businesses.
Info-Point
The Info-Point is a Bloozy unit that user selects which information is
delivered to the target mobile device. Using a touch screen display the
user scrolls through the various information messages the unit has
available to send, once send is selected the Bloozy unit scans the
immediate area for visible Proximity enabled devices and displays to user
all the discovered devices. The user selects their device name from the
display and the unit then transmits the information message to the device.
The Info-Point can be used to deliver extended information messages that
the user can take away with them for later or continued use.
Eg.
Bus & Railway Timetables
Tourist Information
At Bloozy we can provide a range of services using our extensive
experience with Proximity hardware, computer engineering and graphics
design.
Ad-Cast
Using our Bloozy Ad-Points we have established a small but ever expanding
network of points that are broadcasting Bloozy advertising messages to the
public.
We can offer to either have an exclusive multi-framed advert sent from a
unit or to have your business message send as one of five frames sent from
the unit.
Design
Using our extensive graphics design capability we can design the
information file that you wish to have sent out from the Bloozy system.
Consultancy
We are always happy to talk to interested parties regarding potential new
uses of Proximity and IT, if there is a idea that you have for a new
system or application using these please contact us for further
discussion.
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